EP095 - Gerber Gear VP of Marketing and Army Veteran, Andrew Gritzbaugh on lifestyle brands, and being part of something bigger than yourself

Andrew Gritzbaugh is a former paratrooper and current Vice President of Marketing at Gerber Gear.  He’s a seasoned marketing leader with strengths in strategy development, brand positioning and marketing communications, as well as an avid outdoorsman and all around great guy.

 

In this episode we discuss:

• His experience in the Army and how it has shaped his career
• What it’s like to be the steward of a longstanding brand like Gerber Gear
• His favorite pieces of gear and every day carry (EDC).
• Gerber’s emotional connection to the military